From Editor To Owner. How Heather Keets Wright Went From Building Equity For Others To Building Equity and Ownership For Herself

Heather Keets Wright is an editorial veteran who has created enormous success in her career, starting at Time Inc.’s Entertainment Weekly magazine before serving in various editorial roles at Seventeen, TeenPeople.com, MarthaStewart.com, among others. After years of working for top publishing and holding companies, Heather decided to start her own company. 

In this episode, we talk about: 

• The challenges of being a black woman in media
• How she evolved her journalism skills to become a leader in content marketing
• How she developed a mindset of determination and positivity
• The priceless education she received from black editors
• How supplier diversity in Advertising and Marketing shaped the way she approaches partnerships
• How speaking up about DEI&B inconsistencies created systemic change
• The moment she decided to cease building equity in something that isn't hers. 
• Lessons learned from being a certified Black-and-Woman owned business

Show Guest: 

Heather Keets Wright, Co-Founder and CEO, Wright Creative Agency

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 Upcoming Documentaries from Wright Creative

The Bison Project

Can’t Retire from This

Show notes: 

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