The Career Refresh with Jill Griffin

Serial Marketer, not Killer with David Berkowitz

Jill Griffin, David Berkowitz Season 4 Episode 115

David Berkowitz is a serial marketer and has woven his experience as an employee, freelancer, and business owner into a successful career. In this episode, we talk about how David: 

  • Pivoted from cookie-cutter roles and was able to harness his experiences to create custom roles
  • Continually flexed his skills in fresh ways
  • Used his experience as a consumer and end-user to reverse engineer what marketers need to know 
  • Used a journalistic eye to keep his take on trends realistic and actionable
  • Appreciates the importance of mentors, leadership, PR, and communications professionals
  • Believes marketers need marketers and why he started the Serial Marketer Community
  • Used his strengths and intuition to refresh his career continually

Episode Guest: 

David Berkowitz founded the Serial Marketers community and the FOAF network for fraction-of-a-fractional CXO consultants. Previously, he held marketing and strategy leadership roles with omnichannel ad tech platform Mediaocean, video production marketplace Storyhunter, social listening firm Sysomos, Publicis agency MRY, and Dentsu agency 360i. He has contributed more than 600 columns to outlets such as Advertising Age, MediaPost, VentureBeat, and Adweek, and he has spoken at more than 400 events globally. He lives in midtown Manhattan with one daughter and two cats.

Show notes: 

Serial Marketer Community

Follow David Berkowitz on LinkedIn

Fraction of a Fraction www.foaf.pro

Thanks to Aaron Strout, CMO of Real Chemistry, for the episode title.

Support the show

Jill Griffin helps leaders and teams thrive in today's complex workplace. Leveraging her extensive experience to drive multi-million-dollar revenues for brands like Coca-Cola, Microsoft, Samsung, and Hilton Hotels, Jill applies a strategic lens to workplace performance, skillfully blending strategy and mindset to increase professional growth, enhance productivity, and career satisfaction across diverse organizations.

Visit JillGriffinCoaching.com for more details on:

  • Book a 1:1 Career Strategy and Executive Coaching HERE
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  • Team Dynamics training to increase retention, communication, goal setting, and effective decision-making
  • Keynote Speaking
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